The recent disaster at HM Revenue and Customs underlines the fact that data protection is still not being taken seriously by Government. It’s not a failure of technology, it’s a failure of policy.
Archive for the ‘Views’ Category
Instant market insight
Reporting on financial markets has changed little over recent decades. The rumour mill may have moved from the dining rooms of the City’s finest eateries to the mobile and blackberry, but ultimately the efforts of the markets reporter still result in a daily digest of what’s moving in the marketplace. Despite the improvements [...]
The Business of Risk
This week, the Japanese stock market suffered a serious blow when a trader accidentally sold 610,000 shares in J-Com, a recruitment company, for 1 yen (half a penny) each. The scale of this error becomes apparent when you realise that the broker concerned had intended to sell only one share, for 610,000 yen (£2,893).
Oops [...]
Ghost Writing
The human brain is fantastic at filtering information. So good, in fact, that almost all of what you see is de-prioritised and instantly forgotten to make room for stuff that’s deemed worthy of further scrutiny. This happens online as well – is your message getting through?
You may remember the film Mercury Rising, in [...]
Press 1 for World Peace
Does anyone remember a time when mobile phones were used for talking to people, and very little else? Now, the humble handset is the centre of our digital world, and firms are racing to exploit the enormous potential of the numerous revenue-generating opportunities available. Whether it’s texting for Live 8 tickets, voting in [...]
Cultural Accessibility
Accessibility isn’t just a standards exercise. With a potentially global audience, firms need to consider the extent to which their selection of language, colours, symbolic graphics and layout relies on the popular perceptions of a particular cultural group.
HSBC has a very entertaining TV ad in which an American businessman is taken out for a [...]